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Approachable Analytics Guide
Finally, analytics for everyone…
Businesses use analytics to solve complex problems, but that doesn’t mean analytics have to be complex. In the following chapters of our Approachable Analytics Guide, you will learn all about the basics of analytics and how SAS®‘s industry leading analytics software makes analytics intuitive and easy by using the familiar environment of Microsoft Office products.
Let’s talk about analytics for a second. At its core, it is the discovery and sharing of meaningful patterns in data. But the real story isn’t how it’s defined, it’s how analytics can define your organization: faster decisions, less uncertainty, higher revenues.
I have a great article from SAS® that sheds some light on the topic. You’ll learn things like:
- Why analytics is important.
- Popular analytic methods.
- How to get the most value from analytics.
Click HERE to read the article from SAS®.
If you have any questions or would like to discuss this further, please call us at 317.423.9143 x1 or fill out a contact form.
Are you milking your data for all it’s worth? SAS® customer Oberweis Dairy sure is. Its family recipes may be traditional, but its analytics use is cutting-edge.
The company has been using SAS® to uncover surprising insights that have improved marketing and sales across its retail and wholesale operations. And that’s something organizations of all kinds could use more of.
Read this short customer story to learn how Oberweis Dairy uses SAS® to:
- Understand its customers better.
- Meet its complex marketing needs and behaviors.
- See a single view of its data.
- Forecast workforce needs.
- Sell more ice cream!
Click HERE to read the customer story.
If you have any questions or would like to discuss this further, please call us at 317.423.9143 x1 or fill out a contact form.
In previous chapters, we talked about what analytics is and highlighted how a SAS® customer is succeeding with it. Now let’s go a bit further by describing how you can embed analytics into your business process.
This TDWI Best Practices Report focuses on how to operationalize analytics for business value. It provides:
- An in-depth survey analysis of current strategies and future trends challenges.
- Insights into how organizations are overcoming challenges.
- Recommendations and best practices for successfully operationalizing analytics in the organization.
Click HERE to read the report.
If you have any questions or would like to discuss this further, please call us at 317.423.9143 x1 or fill out a contact form.
Mobile is changing how consumers do everything. Marketers, you’re gonna need some fancy footwork to keep up. And that’s where analytics comes in. You need to embrace analytically driven customer strategies or risk becoming irrelevant.
Based on a study by Northwestern’s Kellogg School of Management and SAS®, this white paper describes:
- The gap between consumer expectations and the mobile experience.
- How to develop a mobile-first engagement strategy.
- The different types of mobile users.
- Using analytics to understand and engage with consumers.
Click HERE to read the white paper.
If you have any questions or would like to discuss this further, please call us at 317.423.9143 x1 or fill out a contact form.
In past chapters, we’ve extolled the virtues of analytics, including why it’s important to embed it throughout your organization and how to apply it.
Now you’re invited to take a look at the latest trends in finding the right analytics talent and gaining that competitive advantage at your data-driven company. The talent plan includes:
- Giving preference to people with analytcal skills when hiring and promoting
- Developing analytical skills through formal training
- Integrating new talent with more traditional data workers
I know there’s some information you’ll find helpful.
Click HERE to read the talent plan.
If you have any questions or would like to discuss this further, please call us at 317.423.9143 x1 or fill out a contact form.
If you want to excel beyond what Microsoft Office applications can do for you, then may I suggest SAS® Office Analytics.
It lets you work within the familiarity of the MS Office interface, but gives you powerful, self-service BI capabilities. I invite you to take a look at this SAS® Office Analytics fact sheet to learn how it enables you to:
- Point and click through the MS Office interface.
- Create analytic content.
- Publish charts, graphs and visuals to MS Office users.
- Lessen the burden on IT.
Click HERE to read the fact sheet.
If you have any questions or would like to discuss this further, please call us at 317.423.9143 x1 or fill out a contact form.